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Behind the Science of Insta-WOW: The Next Generation of Dry Shampoo

Behind the Science of Insta-WOW: The Next Generation of Dry Shampoo

Searching for a dry shampoo that doesn’t leave your hair feeling gritty, weighed down and littered with white, powdery residue? How about a dry sha...

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Text reads: “WHAT DOES HAIRSPRAY DO? How It Works and Why You Need It” beside a hand spraying Color Wow Texas Hold ‘Em.

What Does Hairspray Do? Let’s Ask Dr. Joe How It Works and Why You Need It

Hairspray is the ultimate game-changer in any hair routine. It’s not just about “locking in” a style—it’s about giving your hair the control, hold,...

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Wet hair coated in conditioner, being smoothed through with both hands. Text reads: “HOW TO USE HAIR CONDITIONER – Everything You Need to Know.”

How to Use Rinse-Out Conditioner: Everything You Need to Know

There are so many types of conditioners out there—leave-ins, deep conditioners, hair masks—but today, we’re focusing on rinse-out conditioners, the...

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Introducing Texas Hold 'Em: The Ultimate High-Performance Strong Hold Hairspray

Introducing Texas Hold 'Em: The Ultimate High-Performance Strong Hold Hairspray

Looking for the best hairspray that delivers unbeatable extra strong hold plus keeps hair flawlessly frizz-free? Meet Texas Hold 'Em, an advanced...

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What Is Hair Volume? Everything You Need to Know for Full, Fabulous Hair

What Is Hair Volume? Everything You Need to Know for Full, Fabulous Hair

Volume—it’s the ultimate dream for anyone who wants full, bouncy, bombshell hair. It’s one of the most sought-after qualities in haircare! In this ...

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all about brassy hair: why it happens & how to get rid of it

All About Brassy Hair: Why It Happens & How to Get Rid of It

Brassy hair is a common issue that many people face. In this article, with a little help from our Chief Chemist, Dr. Joe, we're delving into the sc...

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Introducing Youth Juice Collagen Scalp Treatment

Introducing Youth Juice Collagen Scalp Treatment

Our “creative juices” are always flowing in Color Wow Labs! But of course we keep our formulations top secret until they undergo rigorous clinical...

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How to Maintain Blonde Hair: Your Essential Color Care Guide

How to Maintain Blonde Hair: Your Essential Color Care Guide

Celeb stylist Chris Appleton, the man behind hundreds of A-listers' chameleon hair color changes, has a firm belief, “Everyone should go blonde at ...

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Everything You Need to Know about How to Use Hair Masks Correctly

Everything You Need to Know about How to Use Hair Masks Correctly

Those gloopy, DIY from-the-fridge hair masks on TikTok? Yeah, we watch them too. 😳 But when it comes to what goes on our hair...(and our scalps!) w...

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Leave-In Conditioners: Your Ultimate Guide to How to Use Them in 2025

Leave-In Conditioners: Your Ultimate Guide to How to Use Them in 2025

Leave-in conditioners have become a staple in many people's hair care routines. They offer numerous benefits and can help improve the overall appea...

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How to Take Care of Curly Hair: Your Go-To Curl Care Guide

How to Take Care of Curly Hair: Your Go-To Curl Care Guide

Curly hair, with its twists and turns, can be both a blessing and a challenge. Its unique structure makes it vulnerable to frizz, dryness, and dama...

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What Does Hair Conditioner Do & Why Is It Essential to Your Routine?

What Does Hair Conditioner Do & Why Is It Essential to Your Routine?

If you don’t fully understand how your conditioner works (or at least, how it should work), you’re not alone. Some people with fine, thin hair ski...

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