Hair Thickening & Volume Products

Tired of volumizers that fall flat and just don’t measure up? Our scientifically-advanced thickeners, volumizers and root lifters instantly add major mass and luxe, rich fullness. See a BIG difference with very little effort.

Take a look at our hair products for fine hair below, ranging from Raise The Root to leave-in treatments, and visit our guide on how to thicken hair for more tips and tricks.

Free* Gift Up to $15 Value Choose one of our select travel sizes with Any purchase $65+. Image of Color Wow Money Masque Travel Size, Color Wow Money Mist Travel Size, and Color Wow Dream Coat Travel size. *Does not apply to orders before 5/1/25. Offer limited to one free gift per order, good through 6/1/25. Valid exclusively on Colorwowhair.com. While Supplies last. Free* Gift Up to $15 Value Choose one of our select travel sizes with Any purchase $65+. Image of Color Wow Money Masque Travel Size, Color Wow Money Mist Travel Size, and Color Wow Dream Coat Travel size. *Does not apply to orders before 5/1/25. Offer limited to one free gift per order, good through 6/1/25. Valid exclusively on Colorwowhair.com. While Supplies last.
color wow volumizing vips kitcolor wow volumizing vips kit
15% OFF Icon
On sale

Volumizing VIPS Kit

$60.00 USD $60.00 Original price: $75.00 USD
color wow big hair bundleBig Hair Bundle
Free Gift Icon
On sale

Big Hair Bundle

$50.00 USD $50.00 Original price: $70.00 USD
Color Wow Youth Juice Collagen Scalp Treatment with the dropper sitting on top of the bottom on a blue background highlighting the Oprah Daily Editors Choice 2024 Awardcolor wow youth juice collagen scalp serum
Award winning Icon

Youth Juice Collagen Scalp Treatment

$46.00
BIG, Bombshell BundleBIG, Bombshell Bundle
15% OFF Icon
On sale

BIG, Bombshell Bundle

$42.00 USD $42.00 Original price: $50.00 USD
2023 Allure Best of Beauty Award Winner Color Wow Hair Xtra Large Bombshell Volumizer Full Size (195ml/6.5 fl oz)Xtra Large Bombshell Volumizer - Size: 6.5 FL OZ
Bestseller Icon

Xtra Large Bombshell Volumizer

$26.00 $12.00
Allure 2024 Best of Beauty Award Winner Color Wow Raise the Root Thicken and Lift Spray. The cure for flat hair, adds height + volume without dulling color. (150ml/ 5.0 fl oz)Raise The Root Thicken and Lift Spray - Size: 5.0 FL OZ
Award winning Icon

Raise the Root Thicken + Lift Spray

$24.00 $12.00
Style on Steroids ~ Color-Safe Texturizing SprayStyle on Steroids ~ Color-Safe Texturizing Spray
Award winning Icon

Style on Steroids Color-Safe Texturizing Spray

$30.00 $15.00
Dream Cocktail Carb-Infused Leave-in TreatmentDream Cocktail Carb-Infused Leave-in Treatment
Bestseller Icon

Dream Cocktail Carb-Infused Leave-in Treatment

$26.00 $12.00
Hand holding Color Security Shampoo Color Security Shampoo
Bestseller Icon

Color Security Shampoo

$24.00 $11.00
Color Security Conditioner ~ (For Fine to Normal Hair)Color Security Conditioner ~ (For Fine to Normal Hair)

Color Security Conditioner (For Fine to Normal Hair)

$24.00 $11.00
Color Security Conditioner ~ (For Normal to Thick Hair)Color Security Conditioner ~ (For Normal to Thick Hair)

Color Security Conditioner (For Normal to Thick Hair)

$24.00 $24.00
Hooked by Curl Wow: The best shampoo sulfate-free for frizzy curly hair Hooked ~ 100% Clean Curl Shampoo ~ with Root-Locking Technology

Hooked 100% Clean Curl Shampoo with Root-Locking Technology

$29.00 $13.00
Color Wow Root cover up in all shades stacked (Platinum, Blonde, Dark Blonde, Red, Light Brown, Medium Brown, Dark Brown, and Black) on a white background with a red Allure best of beauty Hall of Fame AwardRoot Cover Up
Award winning Icon

Root Cover Up

$34.50
Choose your color
Medium Brown

Recently viewed