OH SNAP! 5 TIPS TO STOP BREAKAGE

Hot weather, UV rays, salty seas and chlorinated pool water gang up to suck the moisture out of your hair. And moisture is critical when it comes to keeping strands stretchy, resilient – unbreakable.

The danger factor more than doubles if your hair’s color-treated and already on the dry-side from chemical processing. Unless you put your hair on a strength-training regimen and practice “safe sexy” styling, you’re headed for serious break-ups.

Giles Robinson, Color Wow Global Director of Education and on-air personality, shares these tips for stronger, more resilient hair that doesn’t shred, tatter and tear whenever you “beach-comb”…

Keep it casual with soft un-done buns, nautical inspired knots, loose fishtail braids that don’t pull too tight on fragile hair. Or style fast and loose with a sexy texture spray made especially for color-treated hair.

Color Wow Kale Cocktail harnesses the hair-healing power of 
marine-harvested seaweed plus protein-building Amino Acids and B Vitamins. This potent, leave-in supplement rebuilds hair’s internal cystine bonds. It’s clinically proven to reduce breakage by 50% with one use! Kale Cocktail is heat activated when you blow-dry, or when you let your hair “bake” in hot summer air. 

Wet hair is most vulnerable to breakage. Leave your brush and comb at home, and pack a Tangle Teaser in your beach bag.

Keep it casual with soft un-done buns, nautical inspired knots, loose fishtail braids that don’t pull too tight on fragile hair. Or style fast and loose with a sexy texture spray made especially for color-treated hair.

Dial back on blow-drying and heat styling. Skip the curling and straightening irons. Redefine the concept of “blow-dry” as riding with the top down.