Meet Insta-WOW: Color Wow's Advanced Dry Shampoo

Meet Insta-WOW: Color Wow's Advanced Dry Shampoo

The latest mic drop formula developed by our award-winning in-house Color Wow Lab.

Meet Insta-WOW: Color Wow's Advanced Dry Shampoo
Meet Insta-WOW: Color Wow's Advanced Dry Shampoo

The latest mic drop formula developed by our award-winning in-house Color Wow Lab.

A can of Color Wow Insta-Wow Advanced Dry Shampoo in a light silver-gray color, featuring a white spray cap and a red Allure Best of Beauty Award 2026 badge on the upper right side.

Color Wow

Insta-WOW Advanced Dry Shampoo

Breakthrough dry shampoo removes up to 95%* of oil for a shampoo-grade clean - no white cast, no clumping, no buildup

4.7
Rated 4.7 out of 5 stars
736 Reviews
$32.00
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Searching for a dry shampoo that doesn’t leave your hair feeling gritty?

Before and after of a brunette woman's hair using Color Wow's Insta-Wow Advanced Dry Shampoo

Cleans like wash day

No grit, virtually no residue. Color light, bright and glossy again