Styling
All Hair Types

Cult Favorite Firm + Flexible Hairspray

Lightweight spray for all-day, flexible, brushable hold; Heat protection; Non-yellowing

4.8
Rated 4.8 out of 5 stars
4,067 Reviews
$30.00

Why it's WOW

  • Flexible, firm hold and style control that’s never sticky or stiff
  • Won’t build up and is totally brushable
  • Non-yellowing, doesn’t darken or dull shine
  • Our firm, flexible hold hairspray offers heat protection, UV protectant against color fade, humidity-resistant

Pair it with

1. Shake can well.
2. Spray onto hair from about 10 inches away.
3. Spray onto a brush (or toothbrush) for more precise application.

For all hair types

Our super light hairspray formula has no typical ingredients that will yellow, darken or dull your color. The firm but flexible formula won’t harden or stiffen, so you can continue brushing and shaping the hair into style without fear of applying too much. 

Hydrolyzed keratin and hydrolyzed silk help strengthen and repair your hair. Our UV protectant helps keep your color tone true plus gives your style a glossy finish.

ALCOHOL DENAT., HYDROFLUOROCARBON 152A, AQUA/WATER/EAU, DIMETHYL ETHER, ISOBUTYLENE/ETHYLMALEIMIDE/HYDROXYETHYLMALEIMIDE COPOLYMER, FRAGRANCE/PARFUM, PROPYLENE GLYCOL, ETHYLHEXYL SALICYLATE, HYDROLYZED KERATIN, POTASSIUM SORBATE, POTASSIUM BENZOATE, PHENOXYETHANOL, CITRIC ACID, LINALOOL, HEXYL CINNAMAL. F#301-4

Although we strive to be as accurate as possible, we do not warrant that product descriptions or other content on our websites or Platforms are free from error, complete or current.

Heat Protection
UV Protection
Paraben Free
Sulfate Free
Cruelty Free
Gluten Free

Our secret to shiny, sleek buns

Cult Favorite put to the test

Quote

My favorite hairspray - EVER!
Words can't express how much I love this stuff! I love the flexible hold I get for the day without my hair feeling like a lacquer helmet. Of course I have the large cans in the bathroom, but also have several of the smaller cans for my purse, office and car for mid-day touch ups. Seriously the best stuff ever!

Susan H.
Verified Buyer

How to create a perfect snatched pony

Chris Appleton's Top 4 Hairspray Hacks

4 Cult Favorite Hacks with Celebrity Stylist Chris Appleton.
Top left: Tame Flyaways—spraying Cult Favorite on a toothbrush to smooth stray hairs.
Top right: Bobby Pin in a Can—wrapping hair around an elastic, spraying Cult Favorite, and setting with a blow dryer for all-night hold.
Bottom left: Brushing Out Styles—spraying Cult Favorite on a brush for controlled and lasting curl or wave hold.
Bottom right: Snatched Pony Essentials—spraying Cult Favorite all over roots before brushing into a sleek ponytail.

FREQUENTLY ASKED QUESTIONS

How to use Color Wow hair spray

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1. Shake can well.

2. Spray onto hair from about 10 inches away.

3. Spray onto a brush (or toothbrush) for more precise application.

Is it suitable for non-colored hair?

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Cult Favorite is uniquely formulated with non-yellowing ingredients so that it keeps all hair color  - natural or chemically-derived - from darkening, discoloring, yellowing or turning brassy. 

Is this silicone-free?

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Yes.

What temperature is the heat protection effective to?

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For the health of your hair, avoid exposing it to temperatures exceeding 380°F. Even with heat protection, prolonged exposure to such high temperatures can lead to irreversible damage to the keratin proteins, resulting in weakened strands and breakage.

Will it leave a residue? 

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Though it contains styling polymers, they're virtually undetectable, ensuring your hair feels completely natural. The styling polymers deliver flexible hold (not stiff, sticky or crunchy) and act as a heat protectant and a UV protectant.

Is this suitable for all hair types?

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Yes.

Are Color Wow Products safe for Extensions?

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All Color Wow products are safe for extensions. But always consult your stylist on which products are best to use with your specific type of extensions.

4.8
Rated 4.8 out of 5 stars
Based on 4,067 reviews
4,067 reviews
  • Pam
    I recommend this product
    Rated 5 out of 5 stars
    5 days ago
    5 Stars

    Fab hair spray because it doesn’t leave my hair too stiff, but it stays in place!

  • Green S.
    Verified Buyer
    Rated 3 out of 5 stars
    1 week ago
    Ok, not my favourite

    I have about 5 or six Wow products and have loved them all but this one I’m not feeling. No better than my normal hairspray for me

  • Susan R.
    Verified Buyer
    I recommend this product
    Hair Concern Fine, Flat Hair, Color-care
    Hair Type Fine
    My Results Visible Difference, Soft Touchable Hair, Bouncy Hair
    Rated 5 out of 5 stars
    1 week ago
    Flexible hair spray

    This is the best. Still leaves hair soft but styled

  • Victoria F.
    Verified Buyer
    I recommend this product
    Hair Concern Fine, Flat Hair, Frizzy Hair
    Hair Type Fine, Wavy, Thin
    My Results Smoother Hair, Less Frizz
    Rated 4 out of 5 stars
    2 weeks ago
    Good strong hairspray

    Great product, does exactly what it says. Tames all my little wispy bits of hair over my parting. Smell is not great which is a shame as the shampoos, conditioners & dry shampoo smell sooo good.

  • Tammy
    I recommend this product
    Rated 5 out of 5 stars
    4 weeks ago
    5 Stars

    The hold is not sticky and it gives my fine flat hair a little lift.