BLOGGER SECRETS: FIGHTING DULL HAIR & COLOR FADE
Bloggers always seem to look their best. They’ve got cute outfits, perfect makeup, and lush, shiny hair. And while we might not be able to learn all of their secrets, we were able to ask @andreeacristina, @kerifay, and @thefashionmuse_ how they fight off color fade and prevent dull hair. The secret for all three? One key product: Color Wow Color Security Shampoo.
HOW DO YOU FIGHT DULL HAIR?
Part of Andreea Cristina’s signature look is her luscious brown locks, but anyone with dark hair knows that it’s super hard to maintain shine. So, we asked Andreea how she keeps her hair looking shiny. “Color Wow Color Security Shampoo has been a part of my daily hair routine, I use it at least twice a week and it gives my dark hair such incredible shine.” What’s the secret? Color Wow Color Security Shampoo isn’t formulated with unnecessary ingredients like “pearlizing agents” that are found in most shampoos. Pearlizing agents cling to hair and dull your color. Color Wow leaves nothing behind but shine.
HOW DO YOU PREVENT DULL HAIR?
“My hair gets super dull really quickly, mostly due to build up from unnecessary ingredients. So, I needed a formula that would keep my hair super fresh. Color Wow Color Security Shampoo did just that,” says Keri. How does it do that? The Color Wow Color Security Shampoo formula has no typical ingredients (like silicones or conditioning agents) that are engineered to stay behind which cause build up that not only dulls the color, but even worse, can clog follicles and block new hair growth. This shampoo does just what it should. Leaves hair and scalp clean.
HOW DO YOU FIGHT 
COLOR FADE?
“I recently colored my hair so color security is important for me. I’ve been using the Color Wow Color Security Shampoo, and I haven’t seen a loss of color. But on top of that, my hair is super shiny,” says Prissy. The advanced sulfate-free formula is great for preventing color fade. On top of working to retain salon-fresh vibrancy, it doesn’t contain any ingredients that visually cloud color, which keeps your hair looking fresher for longer.