Dream Coat is THE GOAT. The #1 anti-frizz, anti-humidity treatment. < gif > Over 80,000 5-star reviews / 1 sold every 4.5 seconds / 25 major beauty awards < SHOP NOW > Dream Coat is THE GOAT. The #1 anti-frizz, anti-humidity treatment. < gif > Over 80,000 5-star reviews / 1 sold every 4.5 seconds / 25 major beauty awards < SHOP NOW >

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In the Biz to Solve Frizz. After 40+ years in hair care, out CEO shares her biggest breakthrough that changed the frizz game. See why... <Watch Now> In the Biz to Solve Frizz. After 40+ years in hair care, out CEO shares her biggest breakthrough that changed the frizz game. See why... <Watch Now>

Dream Coat Gail Car Video May 2025

82%* Style retention in high humidity. Texas Hold 'Em Strong Hold Hairspray. Keeps your styles locked in for at least 8 hours. <shop now> *independent study, average results recorded after 8 hrs in 60% relative humidity. 82%* Style retention in high humidity. Texas Hold 'Em Strong Hold Hairspray. Keeps your styles locked in for at least 8 hours. <shop now> *independent study, average results recorded after 8 hrs in 60% relative humidity.

Texas Hold 'Em Humidity Story May 2025

On-the-spot frizz fix. One-minute transformation styling cream. 15% Off* Promo code TAME. Smooth it on + frizz is gone in 60 seconds or less. <shop now> *Does not apply to orders before 5/28/25. 15% OFF code for Full Size One-Minute Transformation Styling Cream (4.0 fl oz/ 120ml), offer valid through 4/30/25. Promotional codes cannot be combined. Limit to one use per customer. Valid exclusively on colorwowhair.com. While supplies last. On-the-spot frizz fix. One-minute transformation styling cream. 15% Off* Promo code TAME. Smooth it on + frizz is gone in 60 seconds or less. <shop now> *Does not apply to orders before 5/28/25. 15% OFF code for Full Size One-Minute Transformation Styling Cream (4.0 fl oz/ 120ml), offer valid through 4/30/25. Promotional codes cannot be combined. Limit to one use per customer. Valid exclusively on colorwowhair.com. While supplies last.

One Minute Transformation Smoothing Story May 2025

SPRING FREE FROM FRIZZ for bouncy, defined curls all season. 15% OFF* Best Anti-Frizz Curl Styling Set. Proven to reduce frizz by 84%** in high humidity. *Promotional codes cannot be applied. Valid exclusively on colorwowhair.com. While supplies last. **Average results based on independent testing. SPRING FREE FROM FRIZZ for bouncy, defined curls all season. 15% OFF* Best Anti-Frizz Curl Styling Set. Proven to reduce frizz by 84%** in high humidity. *Promotional codes cannot be applied. Valid exclusively on colorwowhair.com. While supplies last. **Average results based on independent testing.

Anti-Frizz Duo May 2025

Viral Faves that have everyone obsessed Viral Faves that have everyone obsessed

Viral Faves May 2025

Money Mist Leave-in Conditioner Multitasking leave-in conditioner for all hair types. <shop now> Money Mist Leave-in Conditioner Multitasking leave-in conditioner for all hair types. <shop now>
Style on Steroids texture + finishing spray. Instant big hair + sexy texture. heat protectant. <shop now> Style on Steroids texture + finishing spray. Instant big hair + sexy texture. heat protectant. <shop now>
Dream Cocktail Carb-infused. Blow dry boost for instantly thicker hair. Heat protectant. <shop now> Dream Cocktail Carb-infused. Blow dry boost for instantly thicker hair. Heat protectant. <shop now>
Dream Coat for Curly Hair – 1-step solution for frizz-free, crunch-free curls. <SHOP NOW> Dream Coat for Curly Hair – 1-step solution for frizz-free, crunch-free curls. <SHOP NOW>
Your favorites shipped FREE Stock up on value sets + super sizes in our Ship-Free Shop < SHOP NOW > Your favorites shipped FREE Stock up on value sets + super sizes in our Ship-Free Shop < SHOP NOW >

Find your personal WOW Take our hair quiz Get a FREE* full size Color Wow Shampoo With purchase of your routine bundle < START NOW! > Find your personal WOW Take our hair quiz Get a FREE* full size Color Wow Shampoo With purchase of your routine bundle < START NOW! >

Quiz Banner Refresh May 2025

"It's no surprise that the brand has won more than 90 major beauty awards over the years, with Dream Coat alone responsible for 25 of those awards leaving women and men the world over saying "wow""

"When it comes to science-backed, innovative hair care, Color Wow reigns."

"It [Color Wow] may be one of the best hair care lines ever created, particularly in the shine-inducing, frizz-thwarting, and volume-boosting domains."

THE INDEPENDENT LOGOHARPER'S BAZAAR LOGOINSTYLE LOGO
THE CRITICAL WOW DIFFERENCE • We put heat protection in everything† • We vet every ingredient for its impact on color • We innovate solutions that deliver results without negative side effects Heat Protection† Cruelty-Free Color-Safe Sulfate-Free Phthalate-Free Paraben-Free Except Color Security Shampoo, Hooked Shampoo, Dream Filter and Youth Juice Link leads through to About Us page THE CRITICAL WOW DIFFERENCE • We put heat protection in everything† • We vet every ingredient for its impact on color • We innovate solutions that deliver results without negative side effects Heat Protection† Cruelty-Free Color-Safe Sulfate-Free Phthalate-Free Paraben-Free Except Color Security Shampoo, Hooked Shampoo, Dream Filter and Youth Juice Link leads through to About Us page

Color Wow mission statement and ingredients

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Q&A YOUR BEST DREAM COAT RESULTS... EVERY TIME! Q&A YOUR BEST DREAM COAT RESULTS... EVERY TIME!

Q&A: How to Use Color Wow Dream Coat like a Pro
Q&A ONE-MINUTE TRANSFORMATION Q&A ONE-MINUTE TRANSFORMATION

Q&A: How to Use One-Minute Transformation like a Pro
Introducing Texas Hold 'Em: The Ultimate High-Performance Strong Hold Hairspray Introducing Texas Hold 'Em: The Ultimate High-Performance Strong Hold Hairspray

Introducing Texas Hold 'Em: The Ultimate High-Performance Strong Hold Hairspray

Hair Porosity 101: What Is It & What Type Do You Have?

Show us your style with #ColorWowHair

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4.7 star rating

Dream Coat for Curly Hair

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4.7 star rating

Coco-Motion ~ Lubricating Curl Conditioner

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colorwowhair
11/16/24
In love with this cocktail of products @hairbear used for her refresh! 😍
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4.7 star rating

Dream Coat for Curly Hair

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4.8 star rating

Dream Coat Supernatural Spray

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colorwowhair
02/06/24
What is the difference between Dream Coat & Dream Coat Curly 👀 @mrgilesrobinson is here to set the record straight!! Want to ask Giles a Dream Coat / Dream Coat Curly question, your wish is our command pop it in the comments 📝
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4.7 star rating

Dream Coat for Curly Hair

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colorwowhair
08/03/23
Trend alert!! 🚨@chrisappleton1 shows us how to enhance your natural waves using Dream Coat for Curly Hair. This product is super light weight but still tackles frizz and defines the wave beautifully. 😍
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4.7 star rating

Dream Coat for Curly Hair

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4.8 star rating

Dream Coat Supernatural Spray

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4.7 star rating

Extra Strength Dream Coat

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colorwowhair
07/06/23
Thank you Tyla, for breaking this down! All 3 Dream Coats explained! ☝️👏 @tyladoesbeauty
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4.7 star rating

Dream Coat for Curly Hair

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colorwowhair
04/08/23
The combo we never though of! 👩‍🍳😘 @chrisappleton1 gets creative and uses Dream Coat Curly + One Minute Transformation Cream on damp hair! Results are hydrated luscious curls! 😅 What do you guys think!
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4.7 star rating

Dream Coat for Curly Hair

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colorwowhair
02/23/23
Bring the bounce back 🌀 Inside Dream Coat Curly you will find our proprietary Elasta-flex™, a trifecta of powerful polymers, that works to moisturise, condition and de-frizz curly locks whilst restoring bounce and ensuring flexible, non-brittle endurance and glossy shine ✨ We can’t get over how beautiful & bundled @abajifaji curls look 🤩
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4.7 star rating

Dream Coat for Curly Hair

C
colorwowhair
09/06/22
Coming soon… @bloheartsyou Giveaway 💓 See @beccanc create this cute curly blo with 3 of @bloheartsyou favourite Color Wow essentials 💝 Products used: ✨@colorwowhair Dream Coat Curly - for frizz-free curls ✨@colorwowhair Pop & Lock - smooths frizz, adds moisture and provides heat protection ✨@colorwowhair Root Cover Up - instantly covers grays, touches up highlights and fills in sparse areas Stay tuned for a huge GIVEAWAY this Friday with our friends @bloheartsyou 🎉
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4.7 star rating

Dream Coat for Curly Hair

C
colorwowhair
08/30/22
Style Idea 💡 Obsessed with this look by @nichole.maharaj ✨ Did you know 💭 Dream Coat Curly contains a trio of polymers, which restores bounce while helping to de-frizz for flexible hold! Plus there is NO crunchy residue, soft bundled curls is what you can expect🥳 Want to know more about Dream Coat Curly…Pop us a message below ⬇️
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4.7 star rating

Dream Coat for Curly Hair

C
colorwowhair
08/12/22
GRWM Curl Edition ➿ Team wavy and curly hair, put your hands up 🙌🏽 Are you ready to achieve silky, glossy, perfectly defined curls? Dream Coat Curly is fantastic for wavy and curly hair; 2a, 2b, 2c, 3a, 3b curls. Dream Coat Curly combines benefits of gels + serums + creams without crunchiness, greasiness or weight 👏🏽 Got a question ask us below 🧡
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4.7 star rating

Dream Coat for Curly Hair

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colorwowhair
08/09/22
Obsessed with these curls🤩! Watch as @ranadaood achieves frizz-free, crunch-free curls using Dream Coat Curly! ➰ Section and saturate hair with Dream Coat Curly ➰ Brush the product through and scrunch ➰ Repeat steps 1 & 2 for each section of hair ➰ Let your hair air dry! Try out Dream Coat Curly and let us know what you think in the comments below!🤍
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4.7 star rating

Dream Coat for Curly Hair

E
elvinafyi
03/19/22
Shiny hydrated & frizz free curls with colorwowhair Dream Coat for Curly hair ✨ This super spray replaces serum,creams/gels etc and makes my curls so lightweight. I apply it on damp hair and let it air dry. Voila ! No wonder it’s Hollywood’s favorite brand ! #gifted #colorwowhair #nomakeup #nofilter #goldenhour #curls #curlyhair #curlyhairstyles #curlsindubai #curlscurlscurls #curlsunderstood #curlsaunaturel #curlsfordays #curlsforthegirls #curlswithlove #curlsrock #curlsgoals #curlspopping #bouncycurls #juicycurls
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4.7 star rating

Dream Coat for Curly Hair

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colorwowhair
10/30/21
Curls n’ a pop of orange!🎃🔥 Dream Coat for Curly Hair bringing the bouncy bundled curls! 😍 @magdalena217
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4.7 star rating

Dream Coat for Curly Hair

C
colorwowhair
09/28/21
Curl Queen @lulustone_ 👑 using Dream Coat For Curly Hair for these hydrated defined curls. 😍 Hair by @mrgilesrobinson Makeup by @vjosamua
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4.7 star rating

Dream Coat for Curly Hair

C
colorwowhair
06/22/21
Dream Coat Curly for the WIN on stunning @rachelwilliamscreative ! 🚀🔥 Dying over these glossy, weightless curls! 🤩 TAG a curly friend (or yourself!) who might like to try this and we’ll send some out! ❤️
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4.7 star rating

Dream Coat for Curly Hair

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colorwowhair
05/28/21
Good curl day brought to you by Dream Coat Curly! This miracle mist is lightweight yet super hydrating. Not sticky or heavy, just soft, bouncy, healthy curls! Available @sephora and colorwowhair.com 💞@izzzxie
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4.7 star rating

Dream Coat for Curly Hair

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colorwowhair
12/02/20
Curls of our dreams!! 😍😍😍@rickyandthe64 Using Dream Coat Curly!
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4.7 star rating

Dream Coat for Curly Hair

C
colorwowhair
10/14/20
We know that embracing your natural texture is having a major moment these days and we’re here for it! Obsessed with this beauty’s curls!! @jodiemcdonald__mua used our Dream Coat Curly to create these bundled, super hydrated curls! 😍
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4.7 star rating

Dream Coat for Curly Hair

C
colorwowhair
08/24/20
“My hair feels like a cloud and like there is still no product in it. I’m in love ❤️ I used Dream Coat Curly. I learned you have to be generous with it and you’ll get definition with no crunch!” We are crazy about @ariel.lola ! The cutest face and cutest hair!! ❤️❤️❤️ #colorwowhair #curlyhair #dreamcoatcurly
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4.7 star rating

Dream Coat for Curly Hair

C
colorwowhair
08/20/20
“I decided to use Dream Coat Curly alone with nothing else and I am just seriously obsessed, like I can’t believe my results!!” @ileanalovelycurls 😍😍😍
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4.7 star rating

Dream Coat for Curly Hair

C
colorwowhair
08/14/20
@tasharamdass ‘s healthy, bundled curls are everything! Natasha used Dream Coat For Curly Hair, a one and done product that infuses moisture for weightless, bundled, hydrated curls..no stickiness, no stiffness! Have you tried it yet? Comment below! ⬇️❤️ . . . #colorwowhair #curlyhairstyles #curlygirls #curlyhairproducts #professionalhaircare #curlsforgirls #curlscurlscurls
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4.7 star rating

Dream Coat for Curly Hair

C
colorwowhair
04/20/20
When was the last time you let your natural curls “come out and play”? @aesthetically_aleksa doesn’t do it often, but tried out Dream Coat Curly, a one step routine and really enjoyed it! 😍 Dream Coat Curly is an alcohol-free, super lightweight mist technology that enables you to achieve bouncy, bundled, hydrated curls! ➰#straighttocurly #care4curls
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4.7 star rating

Dream Coat for Curly Hair

C
colorwowhair
09/10/19
Crazy about @namedafterahat and her Dream Coat her curls! 🖤➰
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