Dream Coat is THE GOAT. The #1 anti-frizz, anti-humidity treatment. < gif > Over 80,000 5-star reviews / 1 sold every 4.5 seconds / 25 major beauty awards < SHOP NOW > Dream Coat is THE GOAT. The #1 anti-frizz, anti-humidity treatment. < gif > Over 80,000 5-star reviews / 1 sold every 4.5 seconds / 25 major beauty awards < SHOP NOW >

Dream Coat Spotlight Homepage Banner May 2025

Best Sellers

Shop our favorites with over 50,000 5-star reviews

In the Biz to Solve Frizz. After 40+ years in hair care, out CEO shares her biggest breakthrough that changed the frizz game. See why... <Watch Now> In the Biz to Solve Frizz. After 40+ years in hair care, out CEO shares her biggest breakthrough that changed the frizz game. See why... <Watch Now>

Dream Coat Gail Car Video May 2025

82%* Style retention in high humidity. Texas Hold 'Em Strong Hold Hairspray. Keeps your styles locked in for at least 8 hours. <shop now> *independent study, average results recorded after 8 hrs in 60% relative humidity. 82%* Style retention in high humidity. Texas Hold 'Em Strong Hold Hairspray. Keeps your styles locked in for at least 8 hours. <shop now> *independent study, average results recorded after 8 hrs in 60% relative humidity.

Texas Hold 'Em Humidity Story May 2025

On-the-spot frizz fix. One-minute transformation styling cream. 15% Off* Promo code TAME. Smooth it on + frizz is gone in 60 seconds or less. <shop now> *Does not apply to orders before 5/28/25. 15% OFF code for Full Size One-Minute Transformation Styling Cream (4.0 fl oz/ 120ml), offer valid through 4/30/25. Promotional codes cannot be combined. Limit to one use per customer. Valid exclusively on colorwowhair.com. While supplies last. On-the-spot frizz fix. One-minute transformation styling cream. 15% Off* Promo code TAME. Smooth it on + frizz is gone in 60 seconds or less. <shop now> *Does not apply to orders before 5/28/25. 15% OFF code for Full Size One-Minute Transformation Styling Cream (4.0 fl oz/ 120ml), offer valid through 4/30/25. Promotional codes cannot be combined. Limit to one use per customer. Valid exclusively on colorwowhair.com. While supplies last.

One Minute Transformation Smoothing Story May 2025

SPRING FREE FROM FRIZZ for bouncy, defined curls all season. 15% OFF* Best Anti-Frizz Curl Styling Set. Proven to reduce frizz by 84%** in high humidity. *Promotional codes cannot be applied. Valid exclusively on colorwowhair.com. While supplies last. **Average results based on independent testing. SPRING FREE FROM FRIZZ for bouncy, defined curls all season. 15% OFF* Best Anti-Frizz Curl Styling Set. Proven to reduce frizz by 84%** in high humidity. *Promotional codes cannot be applied. Valid exclusively on colorwowhair.com. While supplies last. **Average results based on independent testing.

Anti-Frizz Duo May 2025

Viral Faves that have everyone obsessed Viral Faves that have everyone obsessed

Viral Faves May 2025

Money Mist Leave-in Conditioner Multitasking leave-in conditioner for all hair types. <shop now> Money Mist Leave-in Conditioner Multitasking leave-in conditioner for all hair types. <shop now>
Style on Steroids texture + finishing spray. Instant big hair + sexy texture. heat protectant. <shop now> Style on Steroids texture + finishing spray. Instant big hair + sexy texture. heat protectant. <shop now>
Dream Cocktail Carb-infused. Blow dry boost for instantly thicker hair. Heat protectant. <shop now> Dream Cocktail Carb-infused. Blow dry boost for instantly thicker hair. Heat protectant. <shop now>
Dream Coat for Curly Hair – 1-step solution for frizz-free, crunch-free curls. <SHOP NOW> Dream Coat for Curly Hair – 1-step solution for frizz-free, crunch-free curls. <SHOP NOW>
Your favorites shipped FREE Stock up on value sets + super sizes in our Ship-Free Shop < SHOP NOW > Your favorites shipped FREE Stock up on value sets + super sizes in our Ship-Free Shop < SHOP NOW >

Find your personal WOW Take our hair quiz Get a FREE* full size Color Wow Shampoo With purchase of your routine bundle < START NOW! > Find your personal WOW Take our hair quiz Get a FREE* full size Color Wow Shampoo With purchase of your routine bundle < START NOW! >

Quiz Banner Refresh May 2025

"It's no surprise that the brand has won more than 90 major beauty awards over the years, with Dream Coat alone responsible for 25 of those awards leaving women and men the world over saying "wow""

"When it comes to science-backed, innovative hair care, Color Wow reigns."

"It [Color Wow] may be one of the best hair care lines ever created, particularly in the shine-inducing, frizz-thwarting, and volume-boosting domains."

THE INDEPENDENT LOGOHARPER'S BAZAAR LOGOINSTYLE LOGO
THE CRITICAL WOW DIFFERENCE • We put heat protection in everything† • We vet every ingredient for its impact on color • We innovate solutions that deliver results without negative side effects Heat Protection† Cruelty-Free Color-Safe Sulfate-Free Phthalate-Free Paraben-Free Except Color Security Shampoo, Hooked Shampoo, Dream Filter and Youth Juice Link leads through to About Us page THE CRITICAL WOW DIFFERENCE • We put heat protection in everything† • We vet every ingredient for its impact on color • We innovate solutions that deliver results without negative side effects Heat Protection† Cruelty-Free Color-Safe Sulfate-Free Phthalate-Free Paraben-Free Except Color Security Shampoo, Hooked Shampoo, Dream Filter and Youth Juice Link leads through to About Us page

Color Wow mission statement and ingredients

Trending Blogs

Q&A YOUR BEST DREAM COAT RESULTS... EVERY TIME! Q&A YOUR BEST DREAM COAT RESULTS... EVERY TIME!

Q&A: How to Use Color Wow Dream Coat like a Pro
Q&A ONE-MINUTE TRANSFORMATION Q&A ONE-MINUTE TRANSFORMATION

Q&A: How to Use One-Minute Transformation like a Pro
Introducing Texas Hold 'Em: The Ultimate High-Performance Strong Hold Hairspray Introducing Texas Hold 'Em: The Ultimate High-Performance Strong Hold Hairspray

Introducing Texas Hold 'Em: The Ultimate High-Performance Strong Hold Hairspray

Hair Porosity 101: What Is It & What Type Do You Have?

Show us your style with #ColorWowHair

Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
04/22/25
Frizz? Fixed. Flyaways? Gone! Smooth, sleek hair in 60 secs 🥑 ✨Instant on-the-spot frizz fix ✨Apply our frizz cream to bumps, bends and bed head ✨No waxy, greasy build-up on hair @domseeley #OneMinuteTransformation #FrizzFreeFast #ColorWowHair
READ MORE...
READ LESS
Was this review helpful?
0
0
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
03/29/25
Stood up and applauded 👏 This transformation is next level!! Our One Minute Transformation Cream works instantly to smooth, tame, and de-frizz— powered by Avocado Oil and Omega 3s for a sleek, healthy finish ✨🥑 Send to a friend who NEEDS this in their life! 💌
READ MORE...
READ LESS
Was this review helpful?
0
0
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
03/14/25
💤 Waking up to frizzy, puffy hair? Don’t stress!!! 🥑👀 Our One Minute Transformation Cream has you covered! Infused with omega-3s and avocado oil, this magic cream smooths, tames, and revives your hair instantly for a flawless, frizz-free finish ✨ Apply and brush through for an instant refresh, or for a more polished look just hit it with some heat-don’t wory, it’s got heat protection 😜
READ MORE...
READ LESS
Was this review helpful?
0
0
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
07/24/24
No time for a long wash and blow-dry routine? ⏰ No probs 😏 Celebrity stylist @chrisappleton1 reaches for One-Minute Transformation Cream as a quick fix! Packed full of nourishing avocado 🥑 our lightweight cream instantly eliminates frizz, smoothes, and hydrate’s hair in seconds!! Who needs this frizz fix in their life? Comment below and we will send some out 🎁
READ MORE...
READ LESS
Was this review helpful?
7
0
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
07/22/24
Beat the summer heat ☀️ Try @asalamalika sleek hairstyle! They key is One Minute Transformation Cream, this lightweight crème tames frizz & hydrates acting like a nourishing treatment!! Extra Mist-ical Shine Spray adds a spotlight bright shine for a glossy finish!! Save this and try on hot days 🌊🏝️🍉
READ MORE...
READ LESS
Was this review helpful?
0
0
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
04/15/24
Smooth hair in record time ⏰ Say goodbye to frizz in a flash ⚡️powered by nourishing ingredients like avocado oil. 🥑 Rich in essential fatty acids and vitamins, One Minute Transformation Cream penetrates & deeply hydrates each strand from within!! This is a life hack for anyone looking to take frizz 👏
READ MORE...
READ LESS
Was this review helpful?
3
0
Image link to product page
4.9 star rating

Chris Appleton + Color Wow Money Masque

Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

Image link to product page
4.9 star rating

Color Security Shampoo

Other tagged products

  • Product image of Chris Appleton + Color Wow Money Masque
  • Product image of One-Minute Transformation Styling Cream
  • Product image of Color Security Shampoo
  • SHOW MORE
    SHOW LESS
C
colorwowhair
01/27/24
Saturday vibes: Self-care mode ON! 🌿 Whether you’re out and about or cozy at home, what’s your go-to self-care ritual this evening? 🛁 🧖‍♀️ 🫧
READ MORE...
READ LESS
Was this review helpful?
2
0
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
01/13/24
The hair hack of all hair hacks! Frizzy->Smooth & Shiny in minutes…no need for a full blow dry! Watch this!👆 All thanks to One Minute Transformation Cream 👏
READ MORE...
READ LESS
Was this review helpful?
1
0
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
11/27/23
Frizzy hair gone in 60 seconds! One Minute Transformation Cream adds an instant shot of omega3’s, and avocado oil to combat frizz and hydrate to the max! Have you tried it yet?🥑
READ MORE...
READ LESS
Was this review helpful?
0
0
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
09/13/23
No need to wash your hair, this cream works to get rid of frizz in only a few minutes! 🤯 Who could use this in your life? Let us know below and we’ll send some out!
READ MORE...
READ LESS
Was this review helpful?
4
1
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
08/09/23
Hack of all hacks for frizzy hair!! 🤯 Literally take your hair from frizzy to smooth in a minute using One Minute Transformation Cream! 👆🏼plus it’s packed with Amino Acods and Avocado Oil to hydrate and restore dry hair! 🥑 Have you tried it? @mrgilesrobinson
READ MORE...
READ LESS
Was this review helpful?
0
0
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
07/27/23
THE frizz hack! What how quickly @lauren.amarauk smoothed out her frizz using One Minute Transformation Cream (yep, it got its name for a reason!)! Fastest frizz fix plus it’s backed with avocado oil and omega-3’s for mega hydration! 🥑🙌🏼
READ MORE...
READ LESS
Was this review helpful?
9
0
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
04/25/23
Instant hair hack to transform frizzy hair! Results speak for themselves! 🤩 One Minute Transformation Cream for the win. 👏🏼 @chrisappleton1
READ MORE...
READ LESS
Was this review helpful?
2
0
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
03/29/23
Lazy girl blow dry hack!! 💡 No need to blow your hair out from wet! Let hair air dry at night. Wake up, add One Minute Transformation Cream in large sections then hit with a blow dryer! What do you guys think?
READ MORE...
READ LESS
Was this review helpful?
4
1
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

#
#colorwowgiftedme
colorwowhair One Minute Transformation Styling Cream 🤍 My hair often get really frizzy, and is sort of damaged. After trying out this “One Minute Transformation Stylish Cream” - I would say this is the best anti-fizz cream I’ve ever tried!❣️ It smoothed the frizz and gave my hair a glow, healthy shine finish. I also love it because it is a non-greasy cream 😍 Another great point about this product is that it is very easy to apply, even if you are in a hurry. You can apply it right on your dry hair, instead of having to wet your hair like many other stylish cream. And it can actually last all day long. I highly recommend🤍 💫Link to product: https://www.colorwowhair.com/us/one-minute-transformation-anti-frizz-styling-cream.html?gclid=CjwKCAiAs92MBhAXEiwAXTi255SdYtloHrb6XNtyFgfznnG8xwN0pMW8UruH0uJXEs2sMGVtwos3HhoCVVoQAvD_BwE
READ MORE...
READ LESS
Was this review helpful?
1
0
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
03/07/22
Need an instant frizz fix? 💥 One Minute Transformation Anti Frizz Styling Cream will de-puff and de-frizz all hair types on-the-spot! This non-greasy cream formulated with Avocado oil 🥑 + Omega 3’s to hydrate and nourish for silky glossy texture. Swipe to see @magdalena217’s before and after! Available at @sephora. #frizzyhair #frizzfree #colorwowhair #colorwow #hairtransformations #sephora #glossyhair #curlyhairstyles
READ MORE...
READ LESS
Was this review helpful?
3
0
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

N
nvpcurls
01/18/22
🤍 Color Wow First Impressions 🤍 So I tried the colorwowhair One-Minute Transformation & here’s my honest review: ✅ The product claims that it helps with frizz & I must admit that it did the job! Of course, curly hair can’t be completely tamed when it comes to frizz, but this product definitely did the job & I was able to use it on its own. ✅ My hair usually doesn’t like styling creams but this one is very lightweight & felt like I was using a leave-in conditioner which I loved because my hair did feel moisturized. ✅ The scent is 10/10 I loved it, it was probably my favorite part about the product & it wasn’t overwhelming at all :) ✅ It did have hold, but I feel like I should’ve paired it with a gel or mousse however I believe it still did the job & it can definitely be used alone especially if you’re like me & like to skip gel/mousses sometimes. Overall, I enjoyed using this product! It gave me lots of shine & beautiful results 😍 #colorwow #colorwowhair #curlyhair #naturalhair #curls #curlyhairproducts #stylingcream #stylinghair #lowporosityhair #lowporosity #curly #natural #type3hair #3acurls #3bcurls #beforeandafter #rizos #rizosnaturales #latina #rizosdefinidos #explore
READ MORE...
READ LESS
Was this review helpful?
11
0
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
07/27/21
Frizz Free Summer Waves brought to you by Dream Coat Supernatural Spray! 🌊 Hair by @katmannix_makeup
READ MORE...
READ LESS
Was this review helpful?
0
0
Image link to product page
4.5 star rating

One-Minute Transformation Styling Cream

C
colorwowhair
10/19/20
“If hair could represent what Mondays feel like, mine would be it 😝🤪 Life these days is busier than ever and to save time with my hair I wash it at night and let it air dry. But then I’m left with this ball of unruly frizz! To help bring my mane to life I’ve been loving the @colorwowhair One Minute Transformation Cream. It's formulated for dry hair so it’s perfect for those of you like me that don’t wash their hair daily. You need just about a dime - quarter size of product for your entire head. I like to follow it up with a few face framing curls which hold so nicely after using this product. And it’s also packed with feel good ingredients like Avocado Oil & amino acids. More on my stories on how I use this quick fix product + a fun giveaway from @colorwowhair (link in bio too)!”
READ MORE...
READ LESS
Was this review helpful?
4
0

Slideshow

Slide controls
One-Minute Transformation Styling Cream
One-Minute Transformation Styling Cream
One-Minute Transformation Styling Cream
One-Minute Transformation Styling Cream
One-Minute Transformation Styling Cream
One-Minute Transformation Styling Cream
One-Minute Transformation Styling Cream
One-Minute Transformation Styling Cream