Mother's Day Wow Sale. 25% OFF* Iconic Frizz-Fighters. Use promo Code Mom. <Shop Now> *Click for exclusion details. Promo good through 5/11/2025. Valid exclusively on colorwowhair.com. While supplies last. Mother's Day Wow Sale. 25% OFF* Iconic Frizz-Fighters. Use promo Code Mom. <Shop Now> *Click for exclusion details. Promo good through 5/11/2025. Valid exclusively on colorwowhair.com. While supplies last.

Best Sellers

Shop our favorites with over 50,000 5-star reviews

Dream Coat is THE GOAT. The #1 anti-frizz, anti-humidity treatment. < gif > Over 80,000 5-star reviews / 1 sold every 4.5 seconds / 25 major beauty awards < SHOP NOW > Dream Coat is THE GOAT. The #1 anti-frizz, anti-humidity treatment. < gif > Over 80,000 5-star reviews / 1 sold every 4.5 seconds / 25 major beauty awards < SHOP NOW >

Dream Coat Spotlight Homepage Banner May 2025

In the Biz to Solve Frizz. After 40+ years in hair care, out CEO shares her biggest breakthrough that changed the frizz game. See why... <Watch Now> In the Biz to Solve Frizz. After 40+ years in hair care, out CEO shares her biggest breakthrough that changed the frizz game. See why... <Watch Now>

Dream Coat Gail Car Video May 2025

82%* Style retention in high humidity. Texas Hold 'Em Strong Hold Hairspray. Keeps your styles locked in for at least 8 hours. <shop now> *independent study, average results recorded after 8 hrs in 60% relative humidity. 82%* Style retention in high humidity. Texas Hold 'Em Strong Hold Hairspray. Keeps your styles locked in for at least 8 hours. <shop now> *independent study, average results recorded after 8 hrs in 60% relative humidity.

Texas Hold 'Em Humidity Story May 2025

On-the-spot frizz fix. One-minute transformation styling cream. 15% Off* Promo code TAME. Smooth it on + frizz is gone in 60 seconds or less. <shop now> *Does not apply to orders before 5/28/25. 15% OFF code for Full Size One-Minute Transformation Styling Cream (4.0 fl oz/ 120ml), offer valid through 4/30/25. Promotional codes cannot be combined. Limit to one use per customer. Valid exclusively on colorwowhair.com. While supplies last. On-the-spot frizz fix. One-minute transformation styling cream. 15% Off* Promo code TAME. Smooth it on + frizz is gone in 60 seconds or less. <shop now> *Does not apply to orders before 5/28/25. 15% OFF code for Full Size One-Minute Transformation Styling Cream (4.0 fl oz/ 120ml), offer valid through 4/30/25. Promotional codes cannot be combined. Limit to one use per customer. Valid exclusively on colorwowhair.com. While supplies last.

One Minute Transformation Smoothing Story May 2025

SPRING FREE FROM FRIZZ for bouncy, defined curls all season. 15% OFF* Best Anti-Frizz Curl Styling Set. Proven to reduce frizz by 84%** in high humidity. *Promotional codes cannot be applied. Valid exclusively on colorwowhair.com. While supplies last. **Average results based on independent testing. SPRING FREE FROM FRIZZ for bouncy, defined curls all season. 15% OFF* Best Anti-Frizz Curl Styling Set. Proven to reduce frizz by 84%** in high humidity. *Promotional codes cannot be applied. Valid exclusively on colorwowhair.com. While supplies last. **Average results based on independent testing.

Anti-Frizz Duo May 2025

Viral Faves that have everyone obsessed Viral Faves that have everyone obsessed

Viral Faves May 2025

Money Mist Leave-in Conditioner Multitasking leave-in conditioner for all hair types. <shop now> Money Mist Leave-in Conditioner Multitasking leave-in conditioner for all hair types. <shop now>
Style on Steroids texture + finishing spray. Instant big hair + sexy texture. heat protectant. <shop now> Style on Steroids texture + finishing spray. Instant big hair + sexy texture. heat protectant. <shop now>
Dream Cocktail Carb-infused. Blow dry boost for instantly thicker hair. Heat protectant. <shop now> Dream Cocktail Carb-infused. Blow dry boost for instantly thicker hair. Heat protectant. <shop now>
Dream Coat for Curly Hair – 1-step solution for frizz-free, crunch-free curls. <SHOP NOW> Dream Coat for Curly Hair – 1-step solution for frizz-free, crunch-free curls. <SHOP NOW>
Your favorites shipped FREE Stock up on value sets + super sizes in our Ship-Free Shop < SHOP NOW > Your favorites shipped FREE Stock up on value sets + super sizes in our Ship-Free Shop < SHOP NOW >

Find your personal WOW Take our hair quiz Get a FREE* full size Color Wow Shampoo With purchase of your routine bundle < START NOW! > Find your personal WOW Take our hair quiz Get a FREE* full size Color Wow Shampoo With purchase of your routine bundle < START NOW! >

Quiz Banner Refresh May 2025

"It's no surprise that the brand has won more than 90 major beauty awards over the years, with Dream Coat alone responsible for 25 of those awards leaving women and men the world over saying "wow""

"When it comes to science-backed, innovative hair care, Color Wow reigns."

"It [Color Wow] may be one of the best hair care lines ever created, particularly in the shine-inducing, frizz-thwarting, and volume-boosting domains."

THE INDEPENDENT LOGOHARPER'S BAZAAR LOGOINSTYLE LOGO
THE CRITICAL WOW DIFFERENCE • We put heat protection in everything† • We vet every ingredient for its impact on color • We innovate solutions that deliver results without negative side effects Heat Protection† Cruelty-Free Color-Safe Sulfate-Free Phthalate-Free Paraben-Free Except Color Security Shampoo, Hooked Shampoo, Dream Filter and Youth Juice Link leads through to About Us page THE CRITICAL WOW DIFFERENCE • We put heat protection in everything† • We vet every ingredient for its impact on color • We innovate solutions that deliver results without negative side effects Heat Protection† Cruelty-Free Color-Safe Sulfate-Free Phthalate-Free Paraben-Free Except Color Security Shampoo, Hooked Shampoo, Dream Filter and Youth Juice Link leads through to About Us page

Color Wow mission statement and ingredients

Trending Blogs

Q&A YOUR BEST DREAM COAT RESULTS... EVERY TIME! Q&A YOUR BEST DREAM COAT RESULTS... EVERY TIME!

Q&A: How to Use Color Wow Dream Coat like a Pro
Q&A ONE-MINUTE TRANSFORMATION Q&A ONE-MINUTE TRANSFORMATION

Q&A: How to Use One-Minute Transformation like a Pro
Introducing Texas Hold 'Em: The Ultimate High-Performance Strong Hold Hairspray Introducing Texas Hold 'Em: The Ultimate High-Performance Strong Hold Hairspray

Introducing Texas Hold 'Em: The Ultimate High-Performance Strong Hold Hairspray

Hair Porosity 101: What Is It & What Type Do You Have?

Show us your style with #ColorWowHair

Image link to product page
4.6 star rating

Dream Cocktail Carb-Infused Leave-in Treatment

C
colorwowhair
04/05/25
Chris said what he said 😭 Rude… Yes. Accurate? ... Also yes.🤣 Our leave-in thickening treatment instantly transforms fine, thin hair into fuller, thicker strands in just one blow dry ✨🙌 Time for a glow-up with Carb Cocktall! 🥞😍
READ MORE...
READ LESS
Was this review helpful?
0
0
Image link to product page
4.6 star rating

Dream Cocktail Carb-Infused Leave-in Treatment

C
colorwowhair
03/06/25
You heard it hear first, it is the year of THICK HAIR! Flat hair, no more!!! 🪄 Carb Cocktail is packed with powerful carbs that give your fine hair a boost of volume in one blowout! Fuller, thicker hair starts here! 🤩
READ MORE...
READ LESS
Was this review helpful?
0
0
Image link to product page
4.6 star rating

Dream Cocktail Carb-Infused Leave-in Treatment

C
colorwowhair
02/25/25
10X your hair thickness in a single blowout 🤯 Looking for insane volume that won’t fall flat or weigh you down? @laurenaamara swears by Dream Cocktail Carb-Infused! In just ONE blow dry, she can transform even the most fine, flat hair into huge volume. No stiffness or crunch or weighed down feel - just plumper, thicker, fuller hair that lasts all day! 🚀
READ MORE...
READ LESS
Was this review helpful?
4
0
Image link to product page
4.6 star rating

Dream Cocktail Carb-Infused Leave-in Treatment

C
colorwowhair
01/06/25
Give your flat hair an upgrade 🚀 Carb Cocktail literally uses carbs (yes, carbs!) to thicken and plump every strand whilst protecting from heat damage! Big, bouncy hair powered by science 🧬
READ MORE...
READ LESS
Was this review helpful?
6
0
Image link to product page
4.6 star rating

Dream Cocktail Carb-Infused Leave-in Treatment

C
colorwowhair
11/04/24
“I have an extra head of hair on my head!” 🤣 Talk about a transformaaaation! Check out the difference Carb Infused Dream Cocktail makes on @alexsandra85 hair! Mind blowing!! 🤯 @whipsalon
READ MORE...
READ LESS
Was this review helpful?
6
0
Image link to product page
4.6 star rating

Dream Cocktail Carb-Infused Leave-in Treatment

C
colorwowhair
10/03/24
“Looks like I have 3x the amount of hair!” Calling all our fine haired friends, look at the difference our Carb infused Dream Cocktail makes in Alex’s hair!! Our innovative carb complex acts like a mesh around each strand, thickening and pumping each one for thicker, fuller hair. The results speak for themselves! Just wow! 🤩
READ MORE...
READ LESS
Was this review helpful?
8
2
Image link to product page
4.6 star rating

Dream Cocktail Carb-Infused Leave-in Treatment

C
colorwowhair
08/19/24
Ready to give your fine hair some serious bounce?🤩 Carb Cocktail is like a thickening boost for your strands with a blend of corn starch, cellulose, and oat bran! It’s the science-backed secret to fuller, thicker hair in one blowdry 👨🏻‍🔬 @mrgilesrobinson
READ MORE...
READ LESS
Was this review helpful?
12
0
Image link to product page
4.6 star rating

Dream Cocktail Carb-Infused Leave-in Treatment

C
colorwowhair
01/07/24
I mean…this before and after is literally mind blowing! 🤯 A nourishing leave-in, with heat protection, that adds insane volume?! You have to watch this vid to see the results after using Carb-infused Dream Cocktail!
READ MORE...
READ LESS
Was this review helpful?
18
0
Image link to product page
4.6 star rating

Dream Cocktail Carb-Infused Leave-in Treatment

C
colorwowhair
05/16/21
These curls!!! Heaven! @amandarrwalker primed her hair using Carb-infused Dream Cocktail to thicken up her strands and act as a heat protectant! Carb-infused Dream Cocktail is a leave-on treatment packed with vital nutrients such as oat bran, cellulose and starch to fatten up each strand!
READ MORE...
READ LESS
Was this review helpful?
7
0
Image link to product page
4.9 star rating

Chris Appleton + Color Wow Money Masque

Image link to product page
4.6 star rating

Dream Cocktail Carb-Infused Leave-in Treatment

Image link to product page
4.8 star rating

Dream Cocktail Kale-Infused Leave-in Treatment

Other tagged products

  • Product image of Chris Appleton + Color Wow Money Masque
  • Product image of Dream Cocktail Carb-Infused Leave-in Treatment
  • Product image of Dream Cocktail Kale-Infused Leave-in Treatment
  • SHOW MORE
    SHOW LESS
C
colorwowhair
02/21/20
Blondes know the struggle of trying to get that luxe, rich texture and shine that brunettes can often get more easily! 😩 Check out these 3 scroll stoppin’ blondes using Color Wow. 🤩😎 How do I get this you ask?? The Color Wow Dream Regime 1. #dreamfilter 2.#colorwowshampoo 3. #colorwowcocktail 4. #dreamcoat Have a question? Ask us below! 👋🏼🌟#haveagoodhairday
READ MORE...
READ LESS
Was this review helpful?
3
0
Image link to product page
4.6 star rating

Dream Cocktail Carb-Infused Leave-in Treatment

Image link to product page
4.8 star rating

Dream Cocktail Kale-Infused Leave-in Treatment

Other tagged products

  • Product image of Dream Cocktail Carb-Infused Leave-in Treatment
  • Product image of Dream Cocktail Kale-Infused Leave-in Treatment
  • SHOW MORE
    SHOW LESS
C
colorwowhair
10/17/19
Beachy waves are ALWAYS in style. Drop your favorite emoji if you agree ❤️ 🌊 @hairbybradleyleake @sailorbrinkleycook
READ MORE...
READ LESS
Was this review helpful?
2
1
Image link to product page
4.6 star rating

Color Control Purple Toning + Styling Foam

Image link to product page
4.6 star rating

Dream Cocktail Carb-Infused Leave-in Treatment

Other tagged products

  • Product image of Color Control Purple Toning + Styling Foam
  • Product image of Dream Cocktail Carb-Infused Leave-in Treatment
  • SHOW MORE
    SHOW LESS
C
colorwowhair
10/09/19
💫Stunning Stassi💫 loving this look created by @hairbybradleyleake using Color Wow Brass Banned Mousse, Carb Cocktail, Dreamcoat, EXTRA Shine Spray, and Cult Favorite for her engagement shoot! 💍
READ MORE...
READ LESS
Was this review helpful?
3
0

Slideshow

Slide controls
Chris Appleton + Color Wow Money Masque
Dream Cocktail Carb-Infused Leave-in Treatment
Color Control Purple Toning + Styling Foam
Dream Cocktail Carb-Infused Leave-in Treatment
Chris Appleton + Color Wow Money Masque
Dream Cocktail Carb-Infused Leave-in Treatment
Color Control Purple Toning + Styling Foam